Individual Assignment: Competitive Advantage and Pro Sports
- Resources: ESPN or Sports Illustrated Web sites
- Access ESPN.com or SportsIllustrated.com and select any professional sports team.
- Prepare a 500- to 600-word paper analyzing competitive advantage and the business of professional sports.
oDescribe the components of sustainable competitive advantage that contribute to the team’s success in the competitive sports industry.
oIdentify the four criteria of sustainable competitive advantage and classify team characteristics such as coaching, fan base, playing style and tactics, individual players, within each criterion for your team. Describe how these factors contribute to the team’s success in the competitive sports market.
oReference your readings and at least one other source, including the Internet, or other properly cited sources.
- Format your paper according to APA standards.
Note: This assignment has been adapted from Exercise 2 on p. 91 (Ch. 3) of Strategic Management.